USING DESIGN OBJECTS IN ADVERTISING – EYE CATCHERS AND LEGAL PITFALLS

USING DESIGN OBJECTS IN ADVERTISING – EYE CATCHERS AND LEGAL PITFALLS

MLL is delighted to host this year's conference of the global network of law firms specializing in advertising and marketing law (ADLAW). We are happy to invite you to the public Conference in our Zurich offices on

Friday, September 6th, 2019, from 10:00 AM until 3:00 PM.

The conference topic "using design objects in advertising – eye catchers and legal pitfalls" will be discussed by international legal and advertising experts.

Please register free of charge via email by August 30th.

PROGRAM

10:00-10:15 Welcoming Remarks

10:15-10:30 Presentation of case Würtz v. Coop

10:30-11:00 Legal perspective

11:00-11:30 Advertising practitioner's perspective

11:30-13:00 Buffet Lunch

13:00-14:00 Different country perspectives

14:00-14:30 Panel discussion

14:30-15:00 Summary and Conclusion

VENUE

Meyerlustenberger Lachenal AG
Schiffbaustrasse 2
CH-8005 Zurich